Profile

Ms. Terry Rachwalski, CMC

Front Porch Perspectives Ltd.

Contact Details

Ribbons
CMC

Social Links

Ms. Terry Rachwalski, CMC


Front Porch Perspectives Ltd.

Bio

I am a Certified Management Consultant or CMC - a hard won professional designation. My work is primarily with technology and industrial companies. I am brought in to help clarify issues, and find root causes that lead to logical action items within budget and resources. This is usually for industry, market and competitive analyses which lead to business models, go-to-market plans or new product development or product launches.

I have been fortunate to lead a broad range of consulting engagements; competitive analyses, business feasibility/revenue models, business,technology, IP policy/planning, market strategy, new product development, positioning and launch plus digital/social media strategy engagements. Working all over North America and Europe and consulting with so many companies in different stages of development has given me a broadened understanding of business models and the problems companies face. I have worked with fibre optics, RFID (active and passive), wireless, sensors, M2M, locating technologies, mobile app development, software/SAAS, agriculture, mining, and equipment manufacture industries, to name a few.

I use different analytical tools though I always start with an external scan using the Business Diagnosis Framework from the book I co-authored, Business Diagnostics, (3rd Ed.) found at www.ceobusinessdiagnostics.com

With digital marketing strategies: it's not just about social media - its about integrating marketing communications across platforms and owning your web space. I start with a competitor and client audit, policies and procedures then work with the client to hone in on what is needed and what success means. I love trying new online tools and apps for monitoring, reporting, contesting etc.

I speak regularly at conferences and, two times a year, I am the "Problem-based Learning" coach for the live consulting case at Royal Roads University's MBA program.

Want to know more about business consulting? Reach out to me on my website.

Education

Canadian Association of Management Consultants
CMC
2004 To 2005

Royal Roads University
MBA
2002 To 2004

Camosun College
Certificate in Enterprise Development
1997 To 1998

British Columbia Institute of Technology
Marketing Management Diploma
1980 To 1982

Consults to Industry

  • Accommodation and food services
  • Arts
  • entertainment and recreation
  • Management of companies and enterprises
  • Manufacturing
  • Other services (except public administration)
  • Transportation and warehousing

Designations

  • CMC

Degrees

  • Master of Bus. Admin

Consulting Regions

  • British Columbia
  • Canada
  • Ontario
  • Western Europe

Languages

  • English